A leading force in the European iGaming affiliate landscape, RakeTech, has named Christian Lundberg as its new Board Chair.

Lundberg possesses extensive experience gained from executive positions at international powerhouses like Microsoft and Fortune Magazine. This history makes him exceptionally suited to guide RakeTech through its upcoming period of accelerated growth. At present, Lundberg offers strategic advice to chief executives of both publicly traded and privately held companies through his consultancy, A Force 4U.

The Group CEO of RakeTech, Michael Holmberg, conveyed his excitement regarding the appointment: “Christian’s addition considerably strengthens our leadership group. His proficiency in fostering successful organizational environments, where all are unified in common objectives and a sharp concentration on enduring value and profitability to satisfy market needs, is priceless.”

Holmberg elaborated, “This is a thrilling chapter for RakeTech, particularly following numerous acquisitions in Denmark of late. Our staff has also expanded to more than 100 individuals, a substantial increase from approximately 30 just a year prior. I am keen to work alongside Christian and the remaining board members to propel RakeTech to even greater achievements.”

Lundberg remarked, “RakeTech is an organization with a robust operational base and advanced technology, strategically situated within the rapidly developing European iGaming sector.”

I am certain that RakeTech has the potential to be a major player in this sector. Our focus remains on ethical affiliate marketing practices, prioritizing the needs of the consumer, which we believe is crucial for sustained achievement. Furthermore, we are actively seeking strategic acquisitions – organizations with a significant footprint in the market and a dedication to excellence, mirroring our own values.”

Author

By Rowan "Rogue" Becker

With a Ph.D. in Stochastic Analysis and a Master's in Finance, this accomplished writer has a deep understanding of the stochastic and financial aspects of gambling and their implications for the risk management and profitability of casino operations. They have expertise in Lévy processes, financial engineering, and risk modeling, which they apply to the analysis of the stochastic and financial dimensions of gambling products and the development of strategies to optimize the risk-return profile of casino portfolios. Their articles and reviews provide readers with a stochastic and financial perspective on the casino industry and the strategies used to manage risk and maximize returns in gambling markets.

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