BlueBet, the wagering firm from Australia, experienced a remarkable initial six months of their 2022 financial year, concluding on December 31, 2021. Their revenue surpassed projections, although their losses also increased.
They generated a sum of $265 million in Australian currency, equating to roughly $191 million in US dollars. This figure significantly exceeded anticipations and represents a substantial rise from their earnings the previous year.
Despite the considerable income, they concluded the period with a net loss of approximately $80 million Australian dollars. Encouragingly, this loss is lower than the preceding year and even slightly below their own forecasts.
Maintaining an optimistic outlook, they believe they are well-situated for the remainder of the year. Their performance in Australia remains strong, and their promotional efforts appear successful in attracting new clientele.
Creating ripples in the American market – their Canadian permit secured, a US headquarters established within Denver’s core, and ambitions to penetrate additional states. Their streamlined strategy distinguishes them, and with robust financial backing, they’re poised to amplify their expansion in both Australia and the US.”
BlueBet also announced other successes from the initial six months of the fiscal year, such as increasing their engaged customer count from 26,000 to 45,000, more than doubling their overall wagers from $21 million to $36 million, and introducing three fresh digital platforms for their Australian operations.